About Daaraa
Daaraa is an Indian ethnic wear brand built on one simple idea — the people who weave a garment should be the people who sell it to you. We design, weave and stitch premium kurta sets, Anarkali sets and co-ord sets at our own unit in Visakhapatnam, Andhra Pradesh, and send them directly to customers across India. No distributors, no resellers, no middlemen.
Made in India, Made in Visakhapatnam
Every Daaraa garment is made in India. The fabric is woven, block-printed or embroidered, cut, stitched and finished by our own team — not sourced from a wholesale market and relabelled. When you buy a 3-piece kurta set with dupatta from us, you are buying from the people who actually made it.
Choosing Made in India is not just a label for us. It is how we keep traditional weaving and hand-embroidery work alive in Andhra Pradesh, pay our artisans directly, and keep full control over the quality of every piece that leaves our floor.
Our Manufacturing Unit — Madhuruwada, Kothapalem, Visakhapatnam
Daaraa is made at our own manufacturing plant in Madhuruwada – Kothapalem, Visakhapatnam, Andhra Pradesh. Weaving, printing, embroidery, cutting, stitching and final quality checks all happen under one roof, handled by our in-house team of weavers, karigars and tailors.
Keeping production in-house means we control the fabric we use, the finish on every seam and the dispatch timeline — and it means the craftspeople behind each piece are paid directly by us.
Daaraa is owned and operated by Trybinc Network, The Landmark Building, First Floor, Beside Lift, Visakhapatnam, Andhra Pradesh – 530003.
From Our Weavers to You — No Middlemen
A typical ethnic wear brand moves a garment through a weaver, a wholesaler, a distributor and a retailer before it reaches you. Each one adds a margin, and none of it reaches the person at the loom. We removed that chain entirely. Our weavers make it, we list it, you buy it.
That is why a premium embroidered kurta set from Daaraa costs what it does. You are paying for the fabric, the embroidery and the hours of work — not for four layers of markup. And because we make what we sell, we can stand behind it: 7-day easy exchange, pan-India delivery, and a support team you can actually reach on +91 9032659996.